PROGRAMME OUTLINE
Ø Introduction
§ IP and Business
o Patents & Technology
o Patent Basics
§ Framework for Conducting Technology and Market Intelligence
o Plan-Collect-Analyse-Communicate (PCAC – Approach)
Ø How to Plan a TMI Project
§ Importance of Having an End-in-Mind
§ Key Intelligence Topic (KIT)
Ø Collecting Information
§ Sources of Information
§ Free vs Paid Patent Databases
Ø Analyzing Data
§ How to Avoid Analyst Paralysis
§ Verification / Timeliness
Ø How to Communicate Your Findings
§ Actionable Recommendations
§ Give Facts, not Emotions
WHO SHOULD ATTEND AND TARGET AUDIENCE
This course is targeted at Researchers and TTOs in Singapore who are working in Institutions of Higher Learning and other IP generating organizations.
